Starting at $10,000 per year
View PricingOverview
What is Opal?
Opal is a platform for brands, used to plan, create, and calendar their content - across teams and channels. Opal aims to enable tight alignment and high levels of efficiency. Marketing teams from companies such as Starbucks, Microsoft, and Target…
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Pricing
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $10,000 per year
Product Demos
Beauty | Black Opal True Color Stick Foundation & Beauty Blender (Demo & Review)
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TechTalk: GE / FirstBuild Opal Nugget Ice Maker Review and Demo - Make Sonic Pellet Ice at Home!
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Faux Opal Resin Cabochons DIY Tutorial Demo (ArtResin)
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Review & Demo: Black Opal True Color Liquid Foundation
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TechTalk: GE Profile Opal Version 2.0 Nugget Ice Maker Review & Demo - Sonic Pellet Ice at Home!
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BLACK OPAL FOUNDATION STICKS REVIEW AND DEMO
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Product Details
- About
- Integrations
- Competitors
- Tech Details
- Downloadables
- FAQs
What is Opal?
Opal is a platform for brands, used to plan, create, and calendar their content - across teams and channels. Opal aims to enable tight alignment and high levels of efficiency. Marketing teams from companies such as Starbucks, Microsoft, and Target use Opal to collaborate, plan, and visualize, while ensuring an always-unified brand voice.
- Plan every facet of the brand experience, to ensure consistency throughout every moment and across every channel.
- Create content exactly how its audience will experience it in market.
- Calendar work in a central, visual hub to maximize impact in market.
- faster content creation
- faster marketing approvals
- ROI through time saved
Opal Features
- Supported: True-to-life content previews
- Supported: Shared visual calendar
- Supported: Auto-build marketing presentations
- Supported: Free-form space for interactive briefing and brainstorming
- Supported: Chat and activity logs
- Supported: Custom campaign and content templates
- Supported: Collaboration via workflows and approvals
- Supported: Historical record of all campaigns and content
Opal Screenshots
Opal Video
Opal Integrations
Opal Technical Details
Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
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Operating Systems | Unspecified |
Mobile Application | Apple iOS |
Supported Languages | English |
Opal Downloadables
- “We had this mountain of content and we needed an easy way to manage and plan for it,” Allison said. “Now the team uses one tool to do all of their planning for blog and social across the board.” How Microsoft Learn achieved faster content production by organizing intake with Opal.
- “As soon as a project is kicked off, we put everything into Opal: the brief, timeline, due dates, content, etc.” Angie explains. “Instead of checking three systems, all the teams that need that information now have a single source of truth." Since implementing Opal three years ago, Angie estimates that her team saves hours every week.
- Embracing a practice of planning is easier after identifying the elements of chaos that affect an organization. A planning framework for marketing helps: - Place planning at the top of an organization’s hierarchy - Identify the elements of chaos that are getting in the way of focused work - Start a discussion around these elements - Embrace a practice of planning & finding a source of truth
Frequently Asked Questions
Opal starts at $10000.
The most common users of Opal are from Enterprises (1,001+ employees).
Opal Customer Size Distribution
Consumers | 0% |
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Small Businesses (1-50 employees) | 0% |
Mid-Size Companies (51-500 employees) | 30% |
Enterprises (more than 500 employees) | 70% |